ZoomMetrix.com
Currently viewing the tag: "Visits"
Just applying simple segmentation to high level data like visits, page views, and average time on site, can give you some very high level, but very insightful data to initiate of some more data diving.
There is one method that I favor in taking a holistic look at search keywords performance, and a great point to start off in optimizing your site’s content.
Google Analytics has introduced a benchmarking (beta) option that shows how the website’s statistics compare against other industry verticals.
This is a great view to show what keywords visitors are using to come to the site and understand which keywords generate traffic. Additionally, the pages per visit will show you if your content provided to those visitors who used the keywords to enter the site, generated interests to view other pages.
Email Sign Up
Info | Connect
Ads
Search
Recent Posts
- Planning for Tag Management System TMS Implementation
- How to use heatmap studies to build good hypothesis and increase task completions
- Important planning process and methodology for A/B testing
- What is distracting your customers from your website
- Digital Analytics Roadmap 2013
- Page Load Speed Impact to Bounce Rate and Value
- Using visitor goal, department goal, and analytics in optimization planning
- Screening through mobile metrics
- Generating awareness from YouTube and digital strategy expectations
- Key considerations for a landing page optimization
