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As an analyst we all know that we have to spend our time diving deep into the data to connect it to business goals and objectives. However, we end up dealing with many things like tagging, process, QAing, agreement on KPIs, dealing with too [...]
In a big picture there three major types of media and they could be broken down like Paid, Earned, and Owned.
Paid Media is like buying an ad online or buying a TV ad spot
Earned Media is like being covered on some major blog or news
Owned Media is something that [...]
Web Analytics and its accountability for the reporting. You definitely don’t want ad hoc changes and poorly managed change management process to affect your analysis work.
The best way to create an effective executive dashboard, following points should be taken into consideration:
Data warehousing technique is growing popular nowadays. Business and corporate houses are going for data warehousing for overall business performance and productivity. Data warehousing varies in different business set ups.
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